Portal Notifications Going to Spam

post by Andrew_Lowe on Apr 28, 2025

Hi Team,

A lot of my clients have noticed that the notification emails go to spam.

I tried to fix SPF and DKIM alignment and managed to do it for my custom domain, but the AmazonSES doesn’t seem to be fixable.

Here’s the screenshot that I have from the postmark weekly reports. I don’t know how to fix this. Any ideas?

post by neil on Apr 28, 2025

Hi @Andrew_Lowe since you are using a custom domain you will need to add a specific TXT record to verify SPF is aligned from AmazonSES (which is the underlying infrastructure we used to send emails).

Try adding the following record

Type: TXT
Name: mail.<your domain>
Value: "v=spf1 include:amazonses.com ~all"

I left Name partially complete to avoid sharing your domain but this would look something like mail.mybusiness.com

If you go to the Domain Settings page in the dashboard and click view records you should see this record there.

post by Andrew_Lowe on May 2, 2025

I’ve set this record up already. Does this achieve the same result? I still have SPF problems in the report even though I have this record:

post by neil on May 4, 2025

Thanks for sharing the screenshot. I can see on the left hand side it shows “@”. That means this TXT record is connected to the root domain. You will also need another one TXT record the name is mail and the value is "v=spf1 include:amazonses.com ~all". This second TXT record will be separate and won't interfere with your main domain. You’ll notice that when you “view records” from the settings page in your dashboard the mail name is shown there as well.

Let me know if I can clarify any of the above.

post by Andrew_Lowe on May 5, 2025

I read somewhere that you shouldn’t have multiple SPF records otherwise authentication would fail and could lead to even more spam triggers.

“Having multiple SPF records will cause DNS lookup errors and make SPF authentication fail, potentially causing emails to be marked as spam. You need to merge all SPF records into a single, valid TXT record”

Could you confirm if you think I should still add this record you suggested?

post by neil on May 5, 2025

Yes you should add the suggested record. Remember to use the mail name so that this SPF record is associated with the subdomain and not your root domain. That is the key difference here and why this additional SPF record is not a problem. So in this case, you are not adding multiple SPF records to the same level; they are separated by subdomain.

post by Andrew_Lowe on May 5, 2025

Okay I will try it thank you